The Voice magazine

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Bronze AwardChorus America's award-winning quarterly magazine, The Voice, highlights chorus news, artistic initiatives in the choral world, and advice and commentary on the business of running a successful chorus. The Voice is distributed to more than 4,000 choral leaders throughout North America. It is published in Spring, Summer, Fall, and Winter; ISSN 1074-0805. Browse articles and past issues in the tabs below.

Editor, Liza W. Beth; Associate Editor, Lauren Rosenthal

Articles

 

CD or Not CD

CD or Not CD

Matthew Sigman | Legal/Licensing, Marketing/Public Relations

On the internet all choruses are equal: Even the smallest ensemble with limited resources can now establish a global presence using digital technology to spread its sound. Here we offer some advice on how to decide which sound format is best for your chorus. Read more

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Boys to Men: Singing Through Voice Change

Boys to Men: Singing Through Voice Change

Chloe Veltman | Children/Youth, Education, Health, Participation, Schools, Singing

An influx of new programs are beginning to recognize the value of keeping boys singing—through changing voices and for a lifetime. Read more

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Keeping Singers Well: Nutrition

Keeping Singers Well: Nutrition

Matthew Sigman | Health, Singing

Because the vast majority of choral singers tag rehearsals and performances onto already busy professional and family lives, their nutrition can be a compromise on any given day. We asked specialists and long-time choristers what nutritional choices can be most beneficial for singers. Read more

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Keeping Singers Well: Exercise and Sleep

Keeping Singers Well: Exercise and Sleep

Matthew Sigman | Health, Singing

When your body is the instrument, it's imperative to keep it in tip-top shape with good exercise habits and the right amount of sleep. Read more

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Keeping Singers Well: Hydration

Keeping Singers Well: Hydration

Matthew Sigman | Health, Singing

While it is ultimately the responsibility of the singer to stay properly hydrated, it's not always so easy. Read more

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The Crowd Snores

The Crowd Snores

Brian Kellow | Audiences, Community Outreach, Innovation, Marketing/Public Relations

Are we chasing audiences with marketing and theatrics at the expense of real engagement? Some observations and lessons from the world of opera. Read more

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The Shifting Sands of Demand

The Shifting Sands of Demand

Trends in Arts Audience Behaviors

Alan Brown | Audiences, Community Outreach, Innovation, Marketing/Public Relations, Performance, Research/Data, Social Media

Drawing on a wide range of arts industry research and his own observations about the larger environment in which arts groups operate, Alan Brown shares six interrelated macro trends affecting audience behaviors and demand for arts programming. Read more

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The Audience Talks

The Audience Talks

Conversations with Choral Music Concertgoers

Matthew Sigman | Audiences, Community Outreach, Diversity, Marketing/Public Relations

Through interviews with random, "ordinary" audience members, we discover how they found their way to choral concerts and what keeps them coming back for more—article includes practical recommendations for choral leaders. Read more

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Selecting Music for Diverse Audiences

Selecting Music for Diverse Audiences

An Interview with Julian Wachner

Chorus America Staff | Audiences, Conducting, Innovation, Profile, Repertoire

With so many music directors juggling multiple podiums, choosing repertoire that meets the specific needs of each chorus and the audience in that community takes on special significance. Read more

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How to Engage the Millennial Generation in Choral Music

How to Engage the Millennial Generation in Choral Music

Jan-Marie Petersen | Audiences, Community Outreach, Diversity, Innovation, Performance

Choral music covers all manner of human experience—life, death, love, loss, hope, despair, longing, passion, freedom, spirituality. Those are topics that people of all generations can relate to. But it may take a little ingenuity and a willingness to break traditions to get 20- and 30-somethings into your concert hall. Here are three ideas for cultivating young audiences. Read more

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Issues

 

Winter 2013/2014, Volume 37 #2

Winter 2013/2014, Volume 37 #2

December 27, 2013

This print issue explores the current and future trends for choruses and choral music, highlights the changes in music criticism in the digital era, and features the story of one singer's trip to visit a contemporary sound installation inspired by a...Read more

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Fall 2013, Volume 37 #1

Fall 2013, Volume 37 #1

October 17, 2013

This print issue highlights the careers of select Conducting Masterclass participants, explores best practices on how to create a committee that works (based on a successful conference session), and features the story of how Rwandan refugee Clemantine...Read more

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Summer 2013, Volume 36 #4

Summer 2013, Volume 36 #4

June 12, 2013

The print issue includes an exploration of how the GLBT choral community has changed along with the times; the benefits of incorporating movement into rehearsals; and in-depth advice on fundraising, from endowments to crowdfunding.Read more

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Spring 2013, Volume 36 #3: Singing and Wellness

Spring 2013, Volume 36 #3: Singing and Wellness

April 17, 2013

In this special issue of The Voice, Chorus America explores the research and tells stories about how singing together contributes to the well-being of individuals, groups, and communities.Read more

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Winter 2012/13, Volume 36 #2

Winter 2012/13, Volume 36 #2

December 17, 2012

The print issue includes an article about Benjamin Britten's War Requiem in honor of the centenary; strategies for artistic leaders to excel in administrative areas as well; findings from Philadelphia's Mendelssohn Club's strategic alliances study; and...Read more

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Fall 2012, Volume 36 #1

Fall 2012, Volume 36 #1

September 19, 2012

The print issue features Eric Friesen's thoughts on the place of the human singing voice in today's constantly changing world, adapted from his keynote speech at Chorus America's 35th Annual Conference; practical advice on how choruses can effectively...Read more

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Summer 2012, Volume 35, #4

Summer 2012, Volume 35, #4

June 1, 2012

The print issue includes an exploration of chorus culture and its impact on a chorus's ability to change; in-depth advice for volunteer choruses that are seeking to add professional singers to their rosters; a spotlight on composer/conductor Alice Parker...Read more

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Spring 2012, Volume 35, #3

Spring 2012, Volume 35, #3

March 1, 2012

The print issue includes an exploration of educational opportunities for conductors; a look at how choral music programming is changing on radio stations nationwide; a spotlight on Chicago a cappella and its journey to capture the history and repertoire...Read more

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Winter 2011-12, Volume 35, #2

Winter 2011-12, Volume 35, #2

December 1, 2011

The print issue includes a series of interviews with ASCAP Award winners about the challenges and rewards of programming contemporary music, a focus on the many paths to becoming the executive or managing director of a chorus, an essay by Chorus America...Read more

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Fall 2011, Volume 35, #1

Fall 2011, Volume 35, #1

October 1, 2011

The print issue includes a feature article examining the best methods for keeping singers in tune, a meditation on choruses as a communal activity, an exploration of "give and get" policies for boards, and a summary of the 2011 Conference.Read more

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