Advertise in The Voice
Get your message out to more than 4,000 choral leaders!
Who reads The Voice?
The Voice is distributed as a benefit of Chorus America membership to more than 4,000 North American choral leaders: music directors, chorus executive directors and administrators, composers, singers, board members, music businesses, arts organizations, and libraries.
What do readers say about The Voice?
94 percent of readers rate the quality of content and level of writing in The Voice as good or excellent; 50 percent save each copy for future reference; 52 percent share their copies with at least 1 or more other people.
Who advertises in The Voice?
Regular contributors include tour companies, performance apparel firms, music merchandisers, composers, festivals and workshops, music and book publishers, and choruses of every kind.
Ad Rates
Advertising rates for The Voice (below) are among the most economical in the arts. Chorus America Business, Affiliate, and Chorus members are eligible for substantial discounts. Place four ads throughout one year ("4X plan") to receive the lowest rates. We offer a range of ad sizes, as well as both black & white and color options. View current rate specials.
2013 Advertising Rates
| Page Size | 4x Rate (Members) |
1x Rate (Members) |
Nonmembers |
|---|---|---|---|
| Full Page (black & white) | $915 per ad | $1,075 per ad | $1,375 per ad |
| Full Page (color) | $1,165 per ad | $1,425 per ad | $1,725 per ad |
| 2/3 Vertical (black & white) | $645 per ad | $805 per ad | $1,020 per ad |
| 2/3 Vertical (color) | $895 per ad | $1,155 per ad | $1,370 per ad |
| 1/2 Horizontal (black & white) | $510 per ad | $600 per ad | $765 per ad |
| 1/2 Horizontal (color) | $760 per ad | $950 per ad | $1,115 per ad |
| 1/3 Vertical (black & white) | $360 per ad | $450 per ad | $580 per ad |
| 1/3 Vertical (color) | $610 per ad | $800 per ad | $930 per ad |
| 1/3 Square (black & white) | $360 per ad | $450 per ad | $580 per ad |
| 1/3 Square (color) | $610 per ad | $800 per ad | $930 per ad |
| 1/6 Vertical (black & white) | $250 per ad | $270 per ad | $345 per ad |
| 1/6 Vertical (color) | $500 per ad | $620 per ad | $695 per ad |
| 1/9 Vertical (black & white) | $135 per ad | $155 per ad | (N/A) |
| 1/9 Vertical (color) | $385 per ad | $505 per ad | (N/A) |
| Covers color included |
$1,390 per ad | $1,625 per ad | $1,870 per ad |
| Center Spread color included |
$1,625 per ad | $1,905 per ad | $2,335 per ad |
Current Rate Specials
4X Contracts: Get 5% off your total ad space costs by pre-paying for all four ad insertions when the order is placed.
Ad Sizes
View the following information as a PDF (600 kb)
| Full Page with Bleed 8.75" w x 11.25" h |
Full Page No Bleed 7.5" w x 10" h |
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| 2/3 Vertical 4.75" w x 9.75" h |
1/2 Horizontal 7.5" w x 4.75" h |
1/3 Square 4.75" w x 4.75" h |
1/3 Vertical 2.5" w x 9.75" h |
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| 1/6 Vertical 2.5" w x 4.75" h |
1/9 Vertical 2.5" w x 3" h |
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Cover Options |
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| Inside Front or Inside Back Cover with Bleed 8.75" w x 11.25" h |
Inside Front or Inside Back Cover No Bleed 7.5" w x 10" h |
Back Cover with Bleed 8.75" w x 9" h |
Back Cover No Bleed 7.5" w x 7.75" h |
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Center Spread Options |
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| Center Spread with Bleed 17.25" w x 11.25" h |
Center Spread No Bleed 16" w x 10" h |
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Mechanical Requirements
Ads MUST be submitted according to the specifications outlined above—advertiser is responsible for design fees incurred adjusting ads to fit published specifications.
Color: Non-color ads, including logos and images used within the ad, MUST be black & white; 4-color ads must be in CMYK. No RGB or spot color art accepted.
Digital Requirements: Minimum resolution of 300 dpi. Preferred format is press-quality PDF, TIFF, or JPEG. Advertiser is responsible for resolution quality of ad submitted. Ads also accepted in MAC format: InDesign CS3, Illustrator CS3, and Photoshop CS3. PC files accepted in Illustrator with fonts converted to outlines. Other PC formats may require font substitution. All placed images, fonts, and file specifications must be included.
Trim size: 8.5" x 11"
Binding: Saddle-stitched
A Note about Bleed Ads: Sizes above include 0.125" bleed on all sides. All non-bleeding information, such as type and logos, should be within 0.25" from the trim edge. Bleed must be included on artwork and crop marks offset by 0.125".
View PDF containing mechanical requirements information.
Place an Ad
To place an ad, click on "Reserve Now" below. You'll be directed to a PDF form. Please fill out the form and send it to the Chorus America office by fax (202.331.7599), mail (PO Box 2646, Arlington, VA 22202), or email (agerps@chorusamerica.org) by the applicable reservation deadline. Please submit your advertisement no later than the artwork deadlines given below.
| Issue | Reservation Deadlines | Artwork Due | Reserve |
|---|---|---|---|
| Winter 2012-13 | October 12, 2012 | October 26, 2012 | Reserve Now |
| Spring, 2013 | January 11, 2013 | January 25, 2013 | Reserve Now | Summer, 2013 | April 5, 2013 | April 19, 2013 | Reserve Now |
Questions?
Contact advertising manager Anne Grobstich Erps agerps@chorusamerica.org or call 202-331-7577 x251.
