Social Media

Articles

Funding in the Future

Funding in the Future

Crowdfunding is the way of the future, so start making it part of your development efforts now.

Danny Ozment | Audiences, Fundraising, Innovation, Marketing/Public Relations, Technique/Tool, Technology

I am not an expert at fundraising in the traditional sense. As a recovering choral conductor who became a recording engineer, I’ve never held a fundraising position for any arts nonprofit organization. I did, however, spend 10 years working for two symphonic choruses with budgets of over $1 million and administrative staffs of less than five people. Like many of us, I’ve gotten an on-the-job crash course in fundraising and patron cultivation. Read more

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Social Media for Choruses

Social Media for Choruses

6 Commandments and the Golden Rule

Nancy Roberts | Marketing/Public Relations, Social Media, Technology

These six commandments from marketing and communications professional Nancy Roberts will help guide your chorus’s social media tactics and save time and money. Read more

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Choral Music Online: A Brave New World

Choral Music Online: A Brave New World

Don Lee | Marketing/Public Relations, Social Media, Technique/Tool, Technology

Distributing music online is an opportunity to reach more listeners, but the wide variety of platforms can be confusing. Consider these questions to help your chorus chart the right path. Read more

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Music Criticism Goes Digital

Music Criticism Goes Digital

Heidi Waleson | Marketing/Public Relations, Professional, Social Media, Technology

With the decline of print and the rise of digital media, the role of music criticism has changed. Veteran journalists share their thoughts on what the new landscape means for critics – and choruses. Read more

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Can You Hear Me Now?

Can You Hear Me Now?

Communicating with Children/Youth Chorus Constituents Today

Lauren Rosenthal | Children/Youth, Families, Marketing/Public Relations, Social Media, Technology

Social media, email, text messaging, and more. Within the changing landscape of technology and communication methods, how do leaders of children/youth choruses navigate the most effective strategies for maintaining communication with choristers, parents, and alumni? Read more

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12 Signs You Sing in a Chorus: Holiday Edition

12 Signs You Sing in a Chorus: Holiday Edition

Chorus America Staff | Performance, Rehearsal, Singing, Social Media

The holidays are an especially busy and rewarding time to be a choral singer — balancing family celebrations and errands with rehearsals and performances. In honor of the season, here’s a special list of telltale signs that you might be a singer in a chorus.  Read more

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11 Signs You Sing in a Chorus

11 Signs You Sing in a Chorus

Lauren Rosenthal | Singing, Social Media

We all know that there is something special about being a choral singer. In fact, Chorus America's research shows that singers are more likely to be good citizens that make positive contributions to their communities than people who don't sing in a chorus. However, there are other qualities that set chorus members apart in ways that are a bit more...unique. With some creativity and the help of our Facebook followers, we came up with 11 signs that you might be a choral singer. Read more

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The Power of Many: Crowdfunding for Choruses

The Power of Many: Crowdfunding for Choruses

Liza Beth | Community Outreach, Fundraising, General, Impact/Value, Innovation, Marketing/Public Relations, Operations, Social Media, Technology

Choruses are finding crowdfunding success, from raising money for specific projects to participating in community giving events. Read more

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Going Viral: The Power of Video to Raise Your Chorus's Profile

Going Viral: The Power of Video to Raise Your Chorus's Profile

Kelsey Menehan | Audiences, Civic Engagement, Community Outreach, Fundraising, General, Impact/Value, Innovation, Marketing/Public Relations, Singing, Social Media, Technique/Tool, Technology

Plug the words “choir videos” into your search engine and you’ll get an astounding number of links (Google found 112,000,000. Yes, million.) Is your chorus among them? It could be—and more easily than you may think. Chorus America asked several choruses to tell us how they are making video a key part of their marketing strategy. Read more

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10 New Ways Your Chorus Can Use Facebook and Twitter

10 New Ways Your Chorus Can Use Facebook and Twitter

Lauren Rosenthal | Audiences, Education, Marketing/Public Relations, Social Media, Technology

Whether your chorus is a 150-member children's choir or an eight-member a cappella group, social media can be a powerful tool for staying in touch with your members and your audience. Here are some new ideas to help keep your Facebook and Twitter presence fresh. Read more

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Resources

Using Social Media to Engage Your Audiences

Using Social Media to Engage Your Audiences

admin_ca | Audiences, Social Media

Are you looking for the right social media mix for your chorus? Perhaps you have a Facebook, Twitter, Instagram, etc. account set up, but need some help using these platforms to effectively engage your audiences and support your chorus' mission. Join Anne Longmore, director of marketing at the Toronto Mendelssohn Choir and a public relations professor at Humber College to discuss strategies and goals so that you can reach the people you need to reach without falling down the social media rabbit hole. Read more

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Creating Your Social Media Footprint

Creating Your Social Media Footprint

How to Set Up Your Facebook Page, Twitter Account and YouTube Channel

Chorus America Staff | Marketing/Public Relations, Social Media, Technique/Tool

A how-to handout developed as part of the "To Tweet or Not To Tweet" presentation at the 2010 Conference. Read more

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Creating Your Social Media Footprint

Creating Your Social Media Footprint

Chorus America Staff | Marketing/Public Relations, Social Media, Technique/Tool

"To Tweet or Not ToTweet," a PowerPoint presentation on how to develop a social media strategy for your chorus given at the 2010 Conference. Read more

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Shifting Sands of Demand

Shifting Sands of Demand

Alan Brown | Audiences, Marketing/Public Relations, Research/Data, Social Media

Alan Brown, principal of WolfBrown, presented these research findings and strategies for audience development at the 2010 Conference. Read more

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Events

The Hills Are Alive: Music of Bavaria & Austria-3

The Hills Are Alive: Music of Bavaria & Austria-3

205 James Street, Boerne, TX 78006

Gustavo Rios Jr | Adults/Seniors, Audiences, Children/Youth, Civic Engagement, Community Outreach, Conducting, Diversity, Families, Fundraising, General, Participation, Performance, Singing, Social Media, Volunteer

Season 49 opening fall concerts celebrating Oktoberfest. Read more

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The Hills Are Alive: Music of Bavaria & Austria-2

The Hills Are Alive: Music of Bavaria & Austria-2

623 E. Commerce Street, San Antonio, TX 78205

Gustavo Rios Jr | Adults/Seniors, Children/Youth, Civic Engagement, Community Outreach, Conducting, Diversity, Families, Fundraising, General, Participation, Performance, Singing, Social Media, Volunteer

Season 49 opening fall concerts celebrating Oktoberfest. Read more

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The Hills Are Alive: Music of Bavaria & Austria-1

The Hills Are Alive: Music of Bavaria & Austria-1

227 W. Woodlawn Avenue, San Antonio, TX 78212

Gustavo Rios Jr | Adults/Seniors, Audiences, Children/Youth, Civic Engagement, Community Outreach, Conducting, Diversity, Families, Fundraising, General, Participation, Performance, Singing, Social Media, Volunteer

Season 49 opening fall concerts celebrating Oktoberfest. Read more

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Heritage Presents: 13th Annual Concert Sing On!

Heritage Presents: 13th Annual Concert Sing On!

4101 Nebraska Avenue, NW, Washington, DC 20016

Miriam Dixon | Adults/Seniors, Audiences, CA News, Children/Youth, Civic Engagement, Community Outreach, Composing/Commissioning, Conducting, Diversity, Education, Families, Fundraising, General, Impact/Value, Innovation, Management/Leadership, Marketing/Public Relations, Networking, Participation, Performance, Professional, Recruitment, Schools, Singing, Social Media, Symphonic, Venue, Volunteer

We Preserve the Past. We Inspire the Community. We Sing On. Join Heritage Signature Chorale for our annual concert which promises to stir your soul. Tickets may be purchased at www.heritagesignaturechorale.org or by phone (202) 808-0583. Read more

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Messiah in Space

Messiah in Space

Pittsburgh, PA

BriGuySinger | Adults/Seniors, Audiences, Conducting, Diversity, Families, Impact/Value, Performance, Repertoire, Singing, Social Media, Symphonic, Venue, Volunteer

    The second concert in the season entitled Time Voyagers presents a reprise of the very popular interpretation of George Frederic Handel’s brilliant oratorio Messiah, in a version entitled Messiah in Space. This does not have to do with travel into the cosmos, but places the well-known work in a most intriguing physical space. The Hunt Armory provides a unique setting for a dramatic revision of this masterwork. Recounting the biblical stories of the Messiah surrounded by the implements of war offers a thoughtful new approach to the beautiful music in this stunning oratorio. When last presented in 2007, Messiah in Space drew rave reviews from audience members and the press. Bach Choir Artistic Director Thomas W. Douglas comments, “The passage of time only enhances our appreciation of the brilliance of this musical work. We now want to recount the biblical story in a context that speaks of the conflict between conscience and human nature. When the Prophet asks, ‘Why do the nations rage so furiously together?’, we often experience that in a church setting. Hearing that within the walls of Hunt Armory the meaning is magnified and provokes even deeper consideration.” These performances continue the commitment of the Bach Choir to present unique programs in intriguing venues. This season of Time Voyagers continues the vision of Artistic Director Douglas by programming an interesting exploration of Time and its meaning as we examine our own place in the temporal universe with Messiah in Space. Tickets are available in advance at www.BachPgh.Showclix.com or at 1-888-718-4253   Tickets are also available at the door on the day of performance.   Prices range from $10-$30.   More info at www.BachChoirPittsburgh.org Read more

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Season of Harmony Concert

Season of Harmony Concert

3812 Hillsboro Pike, Nashville, TN

nashvillesingers | Adults/Seniors, Audiences, Awards, Children/Youth, Community Outreach, Conducting, Fundraising, General, Performance, Repertoire, Singing, Social Media, Venue, Volunteer

The Nashville Singers Present - The Season of Harmony Annual Fundraising Concert Draws Attendees from Far and Wide NASHVILLE, TN - Nashville Singers is presenting an a cappella fundraising concert entitled "The Season of Harmony" at 7:00pm on November 17, 2012. The event will be held at Hillsboro High School. The school is located at 3812 Hillsboro Pike in Nashville. The zip code is 37215. Other performers include Lunch Break, and the W. H. Oliver Middle School Choir. Fox 17 reporter Erin Como will serve as Master of Ceremonies. Tickets are $15 and $30, and can be ordered online  www.nashvillesingers.org, or purchased at the door. A silent auction is being held in conjunction with the concert. The auction will begin at 6:00pm and will be open for bids through the end of intermission. The previous two Nashville Singers annual concerts have attracted 600 attendees from 38 cities in eight states across the USA. This year's event has attracted ticket buyers from across Middle Tennessee, and as far away as Illinois, and Georgia. Many are curious how a new performing ensemble manages to draw attendees from such a great distance. Executive Director Todd Wilson remarks, "When you have a reputation for presenting your audience with a quality product, are serving a good cause, and can and combine traditional marketing with the cost-effective reach of reach of social media, you can accomplish a great deal." This concert is our most critical fundraiser of the year. Enjoying success with this event is vital to funding our music education, grant, and scholarship programs for the coming year." About Nashville Singers In their first four years, this volunteer group has grown from four to 15 singers, learned 42 songs, released their first CD, racked up 47 performances for 28 organizations in seven counties across Tennessee, and produced a successful concert series which attracted attendees from 36 cities in eight states across the USA. Their concert audiences have ranged in size from a few hundred to 4000 people. Their diverse repertoire spans many genres. Their philanthropic mission is to enrich lives through support of music education in our schools and the community. This support comes in the form of music education grants, college scholarships, master classes in area schools, and an annual free singing lessons program called Acappella Academy. Nashville Singers is recognized by the IRS as a tax-exempt 501(c)3 non-profit organization. The singers are all volunteers, range in age from teenagers to retirees, and travel from five different counties throughout Middle Tennessee to be a part of the chorus.For more information about Nashville Singers, call 615-852-SING (7464), visit them online at  www.nashvillesingers.org, or follow the chorus via social media on Facebook, Twitter, ReverbNation, and LinkedIn.         The Nashville Singers annual Season of Harmony concert will be held on November 17, at 7:00pm at Hillsboro High School. Tickets are on sale now.   Nashville Singers, Inc., Nashville Singers and Nashvillesingers.org are registered and protected service marks (SM) of Nashville Singers, Inc. Read more

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Time Remembered / Time Forgotten

Time Remembered / Time Forgotten

Pittsburgh, PA

BriGuySinger | Adults/Seniors, Audiences, Community Outreach, Conducting, Diversity, Education, Families, General, Health, Impact/Value, Performance, Repertoire, Science, Singing, Social Media, Symphonic, Venue, Volunteer

The first concerts in the Bach Choir of Pittsburgh season entitled Time Voyagers will present a collection of choral works all dealing with time and the elements that affect us. Time Remembered/Time Forgotten features the Pittsburgh premiere of Robert S. Cohen’s Alzheimer’s Stories.  Also on this program are Howard Hansen’s Song of Democracy based on the poetry of Walt Whitman. The program finishes with a newly discovered SATB a cappella arrangement of the beautiful Vocalise of Sergei Rachmaninoff along with two new choral works from Diane Benjamin, Are We Not Your Family? and Remembering Read more

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