Audiences

Articles

An Interview with Vijay Gupta

An Interview with Vijay Gupta

Chorus America Staff | Audiences, Community Outreach, Diversity, Health, Impact/Value, Profile, Science

Vijay Gupta is both a violinist with the Los Angeles Philharmonic and a dedicated advocate for the power of music to change lives and reconnect us to our shared humanity. In 2011, he founded Street Symphony, a non-profit organization dedicated to engaging musicians in performance and dialogue with marginalized communities of people experiencing poverty, homelessness and incarceration.  Read more

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Meet A Member: Jean Davidson, Los Angeles Master Chorale

Meet A Member: Jean Davidson, Los Angeles Master Chorale

Mike Rowan | Audiences, Careers, Composing/Commissioning, Innovation, Management/Leadership, Marketing/Public Relations, Participation, Profile

Jean Davidson does not have the background of a typical choral administrator. The Los Angeles Master Chorale (LAMC) president and CEO took the job—her first in the choral community—after working in theater, contemporary dance, and instrumental music, where she served as the founding managing director of the Silk Road Ensemble with Yo-Yo Ma. Read more

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Choral Podcasts

Choral Podcasts

Mike Rowan | Audiences, Innovation, Marketing/Public Relations, Technique/Tool, Technology

Podcasts: They seem to be sprouting up everywhere these days. Similar to social media and the smartphone, the rise of podcasts—audio programs released as a series of episodes that you can subscribe to and download onto your device—has brought significant changes to the way we consume our media today. In 2013, Apple’s podcasts hit the one billion subscriber mark. Read more

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Understanding Audiences

Understanding Audiences

Takeaways from the Intrinsic Impact Audience Project

Kelsey Menehan | Audiences, CA News, Community Outreach, Impact/Value, Marketing/Public Relations, Research/Data

This August, Chorus America released the results of the first-ever systematic look at what moves and motivates the people who attend choral music concerts. In partnership with leading research and consulting firm WolfBrown, the Intrinsic Impact Audience Project worked with 23 choruses across North America to survey their audiences.  Read more

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An Interview with Donna Walker-Kuhne

An Interview with Donna Walker-Kuhne

Mike Rowan | Audiences, Community Outreach, Diversity, Marketing/Public Relations, Profile

An expert in audience development and diversification, Donna Walker-Kuhne has devoted her professional career to increasing access to the arts. In advance of her keynote plenary on “Dynamic Community Engagement” at Chorus America’s Conference in Cincinnati, she spoke with president and CEO Catherine Dehoney about how the conversation around community engagement has changed—and the opportunities this creates for choruses to “roll up their sleeves and dig in.”  Read more

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Working with Multicultural Choirs: Reflections after 25 Years

Working with Multicultural Choirs: Reflections after 25 Years

Kelsey Menehan | Audiences, Community Outreach, Diversity, Management/Leadership, Marketing/Public Relations, Operations, Participation, Profile, Repertoire

As a graduate conducting student at Temple University in the 1980s, Diana V. Saez recalls being frustrated that there was no mention of Latin American composers—except for the famous composers Villalobos from Brazil and Ginastera from Argentina. When she moved to Washington DC, in 1990, she found a bustling choral music scene, with a wide variety of choruses. But Latin American music was not part of the standard repertoire. Read more

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My First German Requiem

My First German Requiem

Matthew Sigman | Audiences, Impact/Value, Performance, Symphonic

After performing the Brahms Requiem as the centerpiece of Chorus America’s Robert Shaw Centenary Symposium in mid-April, the Atlanta Symphony Orchestra and Chorus brought the work to New York for a special performance at Carnegie Hall. Music journalist Matthew Sigman attended the New York performance—which also included Jonathan Leshnoff’s newly-commissioned work Zohar—and reflects on his experience hearing the masterpiece for the first time. Read more

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Beyond Outreach: Four Community Engagement Stories

Beyond Outreach: Four Community Engagement Stories

Chorus America Staff | Adults/Seniors, Audiences, Civic Engagement, Community Outreach, Diversity, Education, Impact/Value, Participation

Choral music has a unique power to touch hearts and souls – but how can choruses leverage that power to impact their communities? These four stories provide some answers.  Read more

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Community Engagement: More Examples From Around North America

Community Engagement: More Examples From Around North America

Mike Rowan | Adults/Seniors, Audiences, Civic Engagement, Community Outreach, Diversity, Health, Impact/Value

In preparation for publishing a series of community engagement case studies, we asked our members to share their own experiences with community engagement. The responses we received represent choruses of many types and sizes, from all over North America. They show the many different ways choruses are leveraging the power of choral music to impact their communities. Read more

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Audiences Everywhere!

Audiences Everywhere!

Kelsey Menehan | Audiences, Community Outreach, Marketing/Public Relations

The people who would love to come to your next concert are out there. But it will require more than just more advertising or deeper discounts to find them and bring them into the fold. Arts consultant Matt Lehrman explains.  Read more

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Resources

Intrinsic Impact Audience Project - Full Report

Intrinsic Impact Audience Project - Full Report

admin_ca | Audiences, Research/Data

The Intrinsic Impact Audience Project is the first-ever systematic study of choral music audiences. The results shed light on what moves and motivates the people who attend choral music performances. In partnership with leading research and consulting firm WolfBrown, Chorus America has made the study and the surveying tools used available to the field to help all choruses create meaningful and engaging experiences for their communities. Read more

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Intrinsic Impact Audience Project - Executive Summary

Intrinsic Impact Audience Project - Executive Summary

admin_ca | Audiences, Research/Data

  The Intrinsic Impact Audience Project is the first-ever systematic study of choral music audiences. The results shed light on what moves and motivates the people who attend choral music performances. In partnership with leading research and consulting firm WolfBrown, Chorus America has made the study and the surveying tools used available to the field to help all choruses create meaningful and engaging experiences for their communities. Read more

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The Choral Works of Hamish MacCunn (1868–1916)

The Choral Works of Hamish MacCunn (1868–1916)

Jennifer Oates | Audiences, Composing/Commissioning, Conducting, History, Performance, Repertoire, Research/Data, Singing

This issue provides insight into the music of Hamish MacCunn, Scottish romantic composer, conductor, and teacher. Jennifer Oates gives us a complete listing of MacCunn's choral works, including audio file examples. Read more

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Chorus America Research Memo

Chorus America Research Memo

NEA's 2008 Survey of Public Participation in the Arts

Chorus America Staff | Audiences, Civic Engagement, Government/Policy, Impact/Value, Participation, Research/Data

Chorus America illustrates how the National Endowment for the Arts' release of a research memo to the 2008 Survey of Public Participation in the Arts relates to the 2009 Chorus Impact Study. Read more

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Chorus Operations Survey Report (2010)

Chorus Operations Survey Report (2010)

Roland Kushner | Audiences, Finance, Governance, Marketing/Public Relations, Operations, Research/Data, Technique/Tool

The 2010 survey reports on operations data from the 2008-2009 season. An excellent benchmarking tool. Read more

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Shifting Sands of Demand

Shifting Sands of Demand

Alan Brown | Audiences, Marketing/Public Relations, Research/Data, Social Media

Alan Brown, principal of WolfBrown, presented these research findings and strategies for audience development at the 2010 Conference. Read more

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Conference Keynote Speech: There Are No Crises

Conference Keynote Speech: There Are No Crises

Russell Willis ... | Audiences, Finance, Fundraising, Governance, Innovation, Management/Leadership

A speech by Russell Willis Taylor of National Arts Strategies that addresses ways to turn times of organizational and environmental crisis into growth and creative thinking opportunities. Delivered at the 2010 Conference. Read more

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Events

Christmas with Choral Arts

Christmas with Choral Arts

Washington, DC

Caryn Fraim | Audiences, Conducting, General, Performance, Repertoire, Singing, Venue

Capture the joy of the season with a beloved Washington tradition! Take a break from the hustle and bustle of the holidays to join the Choral Arts Society of Washington for an evening of enchanting Christmas music.   More information: https://choralarts.org/christmas Read more

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Christmas with Choral Arts

Christmas with Choral Arts

Washington, DC

Caryn Fraim | Audiences, Conducting, General, Performance, Repertoire, Singing, Venue

Capture the joy of the season with a beloved Washington tradition! Take a break from the hustle and bustle of the holidays to join the Choral Arts Society of Washington for an evening of enchanting Christmas music.  More information: https://choralarts.org/christmas Read more

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Christmas with Choral Arts

Christmas with Choral Arts

Washington, DC

Caryn Fraim | Audiences, Conducting, General, Performance, Repertoire, Singing, Venue

Capture the joy of the season with a beloved Washington tradition! Take a break from the hustle and bustle of the holidays to join the Choral Arts Society of Washington for an evening of enchanting Christmas music.   More information: https://choralarts.org/christmas Read more

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A Family Christmas

A Family Christmas

Washington, DC

Caryn Fraim | Audiences, Conducting, General, Performance, Repertoire, Singing, Venue

Bring the kids for an unforgettable holiday experience as Maestro Scott Tucker and the Choral Arts Chorus lead you on a whirlwind tour of favorite sing-alongs and Christmas classics.  More information: https://choralarts.org/christmas Read more

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Claudio Monteverdi: Vespers of 1610

Claudio Monteverdi: Vespers of 1610

Washington, DC

Caryn Fraim | Audiences, Conducting, Performance, Repertoire, Singing

Join Artistic Director Scott Tucker, the Choral Arts Chorus, special guests The Thirteen, and an orchestra featuring cornets, sackbuts, theorbo, and more for an evening of musical splendor. More information: https://choralarts.org/events/claudio-monteverdi-vespers-of-1610/  Read more

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In the Land of Northern Lights

In the Land of Northern Lights

Washington, DC

Caryn Fraim | Audiences, Conducting, General, Performance, Repertoire, Singing, Venue

Join Artistic Director Scott Tucker and the Choral Arts Chamber Singers for a musical tour of Finland, Norway, and Sweden. More information: https://choralarts.org/events/in-the-land-of-northern-lights/  Read more

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Vancouver Chamber Choir- LIGHT TRANSFORMING "Choral Explorations II with Michael Zaugg"

Vancouver Chamber Choir- LIGHT TRANSFORMING "Choral Explorations II with Michael Zaugg"

Steven Belanger | Adults/Seniors, Audiences, Children/Youth

Michael Zaugg is the guest conductor for this last concert of the 2017-2018 subscription season. Originally from Switzerland, he is now the conductor and music director of Alberta’s Pro Coro Canada. Michael is a long-time friend and collaborator with the Vancouver Chamber Choir, whom he has hosted many times in Edmonton, Ottawa and Montreal. His programme will have many new and intriguing choral works by Rautavaara, Rheinberger, Soderqvist, Whitacre, Archer, Saint-Saens, Elgar, Kuula, Knudson and Joby Talbot. Read more

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Vancouver Chamber Choir - RACHMANINOV VESPERS "and Lauridsen Lux aeterna"

Vancouver Chamber Choir - RACHMANINOV VESPERS "and Lauridsen Lux aeterna"

Steven Belanger | Adults/Seniors, Audiences, Children/Youth

Russian composer Sergei Rachmaninov’s music for the Orthodox “All-Night Vigil” - often known in the West as the “Vespers” - is known as his finest unaccompanied choral work, one of the landmarks of the entire choral repertoire. The Vancouver Chamber Choir combines with the Vancouver Cantata Singers to create a suitable Slavic sonority. As a companion piece, the Pacifica Singers join us for a 21st-century masterpiece and Vancouver Chamber Choir favourite – Morten Lauridsen’s “Lux Aeterna” for choirs and orchestra, an intimate work of quiet serenity centred around a universal symbol of hope, reassurance and goodness. And as a little bonus, Gabriel Faure’s exquisite “Messe basse” in Jon Washburn’s orchestral version, featuring the vibrant young singers of the Vancouver Youth Choir. Read more

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Vancouver Chamber Choir- MOODS AND MODES "Emotion in Music"

Vancouver Chamber Choir- MOODS AND MODES "Emotion in Music"

Vancouver, BC

Steven Belanger | Adults/Seniors, Audiences, Children/Youth

Choral programmes are often organized by similarities of the composers included or the texts being sung or chronologically by the eras they represent. But for this concert we’re experimenting with affective elements of music, grouping pieces together by the emotions they evoke. Of course, all music affects us emotionally, even those by composers who try expressly to not be expressive. Our Moods and Modes concert is more playful in concept, taking us on an evening’s journey through cheerfulness, piety, intensity, playfulness, sorrow and humour. Music of Bennet, Antognini, two Bachs, Dvorak, Beckwith, Berring, Alfven, Bernstein, Dowland, Josquin and Brazinskas. Read more

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Vancouver Chamber Choir- MAESTRO! The Annual Conductors’ Concert

Vancouver Chamber Choir- MAESTRO! The Annual Conductors’ Concert

Steven Belanger | Adults/Seniors, Audiences, Children/Youth

Our Conductors’ Concert is always one of the most fascinating events of the choral season. As the culmination of our 38th annual National Conductors’ Symposium, Jon Washburn and five invited conductors from around the world and pianist Stephen Smith will focus on three distinct musical genres — famous prayers, indigenous songs and story ballads. Come and enjoy the unusual repertoire and the varied interpretations of the six conductors. Music by Mozart, Bruckner, Durufle, Foss, Enkhbayar, Healey, Adams, Crossin, Bartok, Daunais, Washburn and more. Read more

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