Resource Center

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Top Resources            

  • Intrinsic Impact Audience Project - Full Report

    admin_ca | Audiences, Research/Data

    The Intrinsic Impact Audience Project is the first-ever systematic study of choral music audiences. The results shed light on what moves and motivates the people who attend choral music performances. In partnership with leading research and consulting firm WolfBrown, Chorus America has made the study and the surveying tools used available to the field to help all choruses create meaningful and engaging experiences for their communities. Read more

  • Chorus Operations Survey Report (2016)

    Roland Kushner | Evaluation, Management/Leadership, Operations, Research/Data

    Chorus America's annual survey of the operations of choruses, the Chorus Operations Survey Report includes more than 45 different analyses, from number of board meetings to board giving, from ticket pricing to chorus dues amounts, from accompanist pay practices to marketing efficiency. The 2016 report features data from the 2014-2015 season, as well as a new series on board terms and director term limits. Read more

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