Spring 2011: Volume 34, #3

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February 28th, 2011

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Winner of the Association TRENDS Media Bronze Medal, this special focus issue examined the face of today's audience from all angles: data on audience engagement from WolfBrown, lessons to be learned from opera marketing efforts, a conductor's perspective on programming for different audiences, interviews with audience members, ways to maximize flexibility in ticketing, strategies for engaging Millennials, and a closing reflection from composer Gabriela Lena Frank.

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