High Notes

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High Notes is an online news digest for the choral music community, curated by the Chorus America staff. Here, find links to the latest news, videos, and commentary on music, culture, and nonprofit operations. High Notes also includes information about policy issues that affect the choral field and advocacy alerts. View posts below or subscribe to the RSS feed.

Additional Advocacy Information
Chorus America is a member of the Performing Arts Alliance (PAA), a national coalition of nonprofit arts service organizations advocating for federal policies that impact the nonprofit performing arts sector. Membership in Chorus America includes membership in PAA and you can learn more about PAA's policy agenda in the PAA Advocacy Center.

Chorus America also partners with the Americans for the Arts Action Fund to mobilize support for the arts and arts education around the country. You can learn more about the Arts Action Fund's work to advance all the arts in America through its online Action Center.

Donor Engagement: From a Pyramid to a Vortex

Liza Beth | Audiences, Community Outreach, Fundraising, Impact/Value, Innovation, Social Media, Technology

A new study finds that, with the advent of social media, the traditional pyramid model of donor engagment is falling short.Read more

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Orchestra Makes Its Music "Felt" - Literally

Liza Beth | Audiences, Community Outreach, Diversity, Impact/Value, Innovation, Performance

The BBC National Orchestra of Wales has created a "sound box" as part of a systematic effort to open up its performances to the deaf community.Read more

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Market Research: Important Doesn't Have to Mean Intimidating

Liza Beth | Audiences, Marketing/Public Relations, Research/Data

Market research is the key to helping arts organizations make informed decisions rather than educated guesses, writes Chad Bauman in this Arts Marketing blog post.Read more

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Private Participation vs. Public Performance

Liza Beth | Civic Engagement, Community Outreach, General, Impact/Value, Participation

Is choral music more fun for the people doing the singing or the people doing the listening? In this blog post, Chloe Veltman wonders whether attracting a paying audience should be the ultimate goal for all choruses.Read more

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Be a Good Listener

Liza Beth | Audiences, General, Impact/Value, Management/Leadership, Participation

In live interactions, the listener bears almost as much responsibility as the speaker, writes author and marketing guru Seth Godin in his blog.Read more

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The Top 10 Skills Children Learn from the Arts

Liza Beth | Children/Youth, Civic Engagement, Education, Impact/Value, Participation, Research/Data, Schools, Singing

We've all heard a lot about the STEM subjects (science, technology, engineering and math), but what about adding the arts to that mix?Read more

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A National Culture of Singing

Liza Beth | Audiences, Civic Engagement, Impact/Value, Participation, Singing

What does it look like to have singing at the center of your nation's culture?Read more

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Any Choral Earworms Out There?

Liza Beth | Audiences, General, Research/Data, Singing

Almost everyone has experienced the phenomenon of the "earworm," a tune that gets stuck in your head that you just can't shake out. In fact, it happens to 90% of people at least once per week. Researchers at Goldsmiths, University of London are...Read more

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Jump Start Your Chorus's Web Presence for Free (or Cheap)

Liza Beth | Audiences, Community Outreach, Innovation, Marketing/Public Relations, Social Media, Technique/Tool, Technology

Staying on top of new technology is on many arts organizations' to-do lists for the coming year. This collection of 85 Low-Cost or Free Web-Based Tools for Nonprofits from Nonprofit Tech 2.0 is a great place to start.Read more

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What the New Year WON'T Bring for the Arts

Liza Beth | Audiences, Civic Engagement, General, Impact/Value, Innovation

As a counterpoint to the many predictions about what will happen in the arts world during 2013, Barry Hessenius of Barry's Blog writes about what likely will not happen.Read more

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