High Notes

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High Notes is an online news digest for the choral music community, curated by the Chorus America staff. Here, find links to the latest news, videos, and commentary on music, culture, and nonprofit operations. High Notes also includes information about policy issues that affect the choral field and advocacy alerts. View posts below or subscribe to the RSS feed.

Additional Advocacy Information
Chorus America is a member of the Performing Arts Alliance (PAA), a national coalition of nonprofit arts service organizations advocating for federal policies that impact the nonprofit performing arts sector. Membership in Chorus America includes membership in PAA and you can learn more about PAA's policy agenda in the PAA Advocacy Center.

Chorus America also partners with the Americans for the Arts Action Fund to mobilize support for the arts and arts education around the country. You can learn more about the Arts Action Fund's work to advance all the arts in America through its online Action Center.

Some Recent Numbers, and What They Mean

Liza Beth | Audiences, Civic Engagement, Impact/Value, Research/Data

Survey results are an important way to keep in touch with the big picture of what's going on in the arts, but it's sometimes difficult to know what the numbers mean and how they apply to your organization.Read more

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Attention Arts Marketers: Here's What You Can Stop Doing

Liza Beth | Community Outreach, Management/Leadership, Marketing/Public Relations

Focus more on audience development? Check. Ramp up your social media presence? Check. If you're involved in the marketing efforts for your chorus, chances are it's been a while since anyone told you about something that you could STOP doing.Read more

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5 Ways to Get Donors to Say "Yes"

Liza Beth | Fundraising, Technique/Tool

New technology has made it possible to communicate with donors in different ways, but the underlying psychology that makes people say "yes" hasn't changed.Read more

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Lifting Our Voices for Healthy Aging

Liza Beth | Adults/Seniors, Community Outreach, Government/Policy, Health, Impact/Value, Research/Data

Singers instinctively know that participating in a chorus is good for them, but more reasearch is needed to prove the health benefits scientifically.Read more

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Let's Brainstorm About How to Improve Brainstorming

Liza Beth | General, Management/Leadership, Technique/Tool

Brainstorming is generally accepted as a way to quickly generate lots of ideas, but new studies show that it doesn't actually work all that well.Read more

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Business Support for the Arts Is Up

Liza Beth | Fundraising, Management/Leadership, Research/Data

Business support for the arts was up between 2009 and 2012, with cash plus non-cash giving increasing 18 percent, says the BCA National Survey of Business Support for the Arts recently released by Americans for the Arts.Read more

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What Does "Beauty" Mean When It Comes to Music?

Liza Beth | Audiences, Impact/Value, Innovation, Participation

As society changes, definitions of beauty change. But has the world of classical music changed the way that it defines beauty?Read more

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Poetry and Choral Music

Liza Beth | Composing/Commissioning, Repertoire, Technique/Tool

April is National Poetry Month—a special reason to focus on an art form that the choral community celebrates year-round. For many choral composers, the text comes first, and the poetry they use for inspiration can be found in unexpected places.Read more

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Planning a Cultural Event? Keep These 8 Things In Mind

Liza Beth | Audiences, Civic Engagement, Community Outreach, Diversity, Marketing/Public Relations

Sponsored by the Knight Foundation, the O, Miami Festival brought poetry to the streets and people of Miami. Co-founder Scott Cunningham's blog post about what he learned from the experience has take-aways for anyone planning a community event.Read more

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A Choral Piece Becomes a Part of Life's Journey

Liza Beth | Audiences, Community Outreach, General, Impact/Value, Singing

L.A. Times pop music writer Randy Lewis first encountered Mozart's "Ave Verum Corpus" on a retreat in upstate New York. Singing the piece became a daily ritual and led to an unexpected performance with the Pacific Chorale and Pacific Symphony.Read more

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