Management & Governance

Chorus America strengthens the governance, management, marketing, fundraising, and operations of choruses by providing practical tools, templates, training, and strategies for its administrative and board leaders. We track the annual operations of choruses, identify best practices and assessment tools, and help our members build audiences for choral music.

Articles

Can You Hear Me Now?

Can You Hear Me Now?

Communicating with Children/Youth Chorus Constituents Today

Lauren Rosenthal | Children/Youth, Families, Marketing/Public Relations, Social Media, Technology

Social media, email, text messaging, and more. Within the changing landscape of technology and communication methods, how do leaders of children/youth choruses navigate the most effective strategies for maintaining communication with choristers, parents, and alumni? Read more

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E-Marketing for Your Chorus: Helpful Links

E-Marketing for Your Chorus: Helpful Links

Chorus America Staff | Fundraising, Marketing/Public Relations, Technique/Tool, Technology

E-marketing isn't a new trend, but, done correctly, it can be a key part of your chorus's communications program. Whether you are just beginning to experiment with email campaigns or looking to refresh your current marketing plan, these resources from around the web will help you get started.   Read more

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Member Spotlight: Kathleen Fargnoli

Member Spotlight: Kathleen Fargnoli

An Unexpected Journey to Executive Director

Chorus America Staff | Management/Leadership, Operations, Singing, Volunteer

Kathleen Fargnoli didn't anticipate that her love for singing would lead her to putting together a board or applying for 501(c)(3) status. But that's exactly what happened when she ended up as the volunteer executive director of the Palisades Community Chorus in Bucks County, Pennsylvania. Read more

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Creating a Board Committee that Works

Creating a Board Committee that Works

John William Trotter | Governance, Management/Leadership

Being appointed to chair a committee is the easy part. This practical advice, tested in the real world, will help ensure success. Read more

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The Power of Many: Crowdfunding for Choruses

The Power of Many: Crowdfunding for Choruses

Liza Beth | Community Outreach, Fundraising, General, Impact/Value, Innovation, Marketing/Public Relations, Operations, Social Media, Technology

Choruses are finding crowdfunding success, from raising money for specific projects to participating in community giving events. Read more

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Endowment Fundraising: What Every Chorus Needs to Know

Endowment Fundraising: What Every Chorus Needs to Know

Catherine Dehoney | Finance, Fundraising, Governance, Operations

It’s important to consider whether endowment fundraising is right for your chorus and to carefully plan before taking the leap. Read more

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Member Spotlight: Brett Stover, Giving Time and Talent as a Member of the Board

Member Spotlight: Brett Stover, Giving Time and Talent as a Member of the Board

Chorus America Staff | Adults/Seniors, Children/Youth, Civic Engagement, Community Outreach, Families, General, Governance, Impact/Value, Management/Leadership, Participation, Professional, Profile, Singing, Strategic Planning

Brett Stover grew up singing in choirs and has served on the boards of an array of music and arts groups in Cincinnati. Now he brings his business savvy and love of the performing arts to Chorus America's Board of Directors. "The more people who are singing, the better off we will all be," he says. Read more

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Member Spotlight; Melinda Pollack-Harris, Sing to Live Community Chorus, Chicago

Member Spotlight; Melinda Pollack-Harris, Sing to Live Community Chorus, Chicago

Kelsey Menehan | Adults/Seniors, Community Outreach, General, Health, Impact/Value, Participation, Performance, Singing, Volunteer

When Melinda Pollack-Harris was diagnosed with breast cancer in 2004, she needed music to face the challenge. That was the inspiration for Sing to Live Community Chorus for women, loved ones, and friends touched by cancer. Read more

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Going Viral: The Power of Video to Raise Your Chorus's Profile

Going Viral: The Power of Video to Raise Your Chorus's Profile

Kelsey Menehan | Audiences, Civic Engagement, Community Outreach, Fundraising, General, Impact/Value, Innovation, Marketing/Public Relations, Singing, Social Media, Technique/Tool, Technology

Plug the words “choir videos” into your search engine and you’ll get an astounding number of links (Google found 112,000,000. Yes, million.) Is your chorus among them? It could be—and more easily than you may think. Chorus America asked several choruses to tell us how they are making video a key part of their marketing strategy. Read more

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The Art of Strategic Alliances: Best Practices

The Art of Strategic Alliances: Best Practices

Matthew Sigman | Composing/Commissioning, Conducting, Governance, Innovation, Professional, Strategic Planning, Technique/Tool

Considering a strategic alliance? You might also want to consider these best practices drawn from the major findings of the Mendelssohn Club's Strategic Alliances study featured in the article "The Art of Strategic Alliances" by Matthew Sigman. Read more

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Resources

Singer Information Form

Singer Information Form

Chorus America Staff | Operations, Recruitment, Sample/Template, Singing

Use this template as a guide for collecting useful information about new and returning singers during auditions. Read more

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Orchestra Contract

Orchestra Contract

Chorus America Staff | General, Governance, Legal/Licensing, Management/Leadership, Operations, Performance, Sample/Template

This sample contract provides a template as you incorporate a partnership with an orchestra. Read more

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Music Director Search Audition Evaluation Form

Music Director Search Audition Evaluation Form

A Sample from the Dessoff Choirs

Chorus America Staff | Careers, Conducting, Evaluation, Management/Leadership, Operations, Recruitment, Sample/Template

A rating form for singers to use when evaluating all potential conductors during a search. Read more

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Music Director Search Audition Evaluation Form

Music Director Search Audition Evaluation Form

Template for Evaluating Finalists

Chorus America Staff | Careers, Conducting, Evaluation, Management/Leadership, Operations, Recruitment, Sample/Template

A rating form for singers to use when evaluating conductors who have been identified as finalists during a music director search. Read more

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Fundraising Plan Outline

Fundraising Plan Outline

Chorus America Staff | Finance, Fundraising, Operations, Sample/Template

The most effective choruses plan out their annual fundraising; use this outline as a starting place. Read more

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Finance Scavenger Hunt

Finance Scavenger Hunt

Chorus America Staff | Finance, Sample/Template, Technique/Tool

Developed by an executive director, a treasurer, and a lawyer, this handout walks through the basics of sound financial management and how to read financial statements. A great primer for new board members! Read more

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Conflict of Interest Policy

Conflict of Interest Policy

Chorus America Staff | Governance, Legal/Licensing, Management/Leadership, Sample/Template

Use this policy template to ensure that your chorus is in compliance with tax requirements. Read more

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Chorus Handbook Table of Contents

Chorus Handbook Table of Contents

Chorus America Staff | General, Management/Leadership, Operations, Performance, Rehearsal, Sample/Template, Singing

This table of contents template will serve as a guide as you prepare your organization's handbook. Read more

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Children's Chorus Recruitment Case Study

Children's Chorus Recruitment Case Study

Chorus America Staff | Children/Youth, Recruitment, Technique/Tool

Developed after in-depth interviews with 20 children's choruses, this case study attempts to address common barriers and pre-conceptions about the recruitment issue. Read more

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Bylaws Template (USA)

Bylaws Template (USA)

Chorus America Staff | Governance, Legal/Licensing, Operations, Sample/Template

Use these sample by-laws to get your new chorus off the ground, adding in any clauses required by your state legislation. (USA only) Read more

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Events

THE MUSIC OF DAN FORREST

THE MUSIC OF DAN FORREST

Seventh Avenue and 57th Street, New York, New York

andrea@DCINY.org | Adults/Seniors, Audiences, Children/Youth, Community Outreach, Composing/Commissioning, Conducting, Families, Government/Policy, Health, Impact/Value, Management/Leadership, Marketing/Public Relations, Networking, Participation, Performance, Professional, Recruitment, Rehearsal, Repertoire, Schools, Science, Singing, Social Media, Symphonic, Venue

DCINY proudly presents a concert of works by visiting composer Dan Forrest. Requiem for the Living is a lush five-movement exploration of life, love, loss, and renewal, for orchestra and choir. The work will be performed by the Distinguished Concerts Orchestra and Distinguished Concerts Singers International, led by Associate Artistic Director and Conductor, Dr. James M. Meaders. The rest of the all-Forrest program will be conducted by Jo-Michael Scheibe of USC Thornton School of Music. Read more

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MasterVoices Announces Appointment of New Co-Chairs of the Board of Directors: Jewelle Bickford and Deborah Stiles

MasterVoices Announces Appointment of New Co-Chairs of the Board of Directors: Jewelle Bickford and Deborah Stiles

115 E. 57th St, 11th Floor, NYC 10022

emilymt |

  MasterVoices announces the appointment of two new Co-Chairs of its Board of Directors, Jewelle Bickford and Deborah Stiles, to succeed its former Co-Chairs, Susan Baker and George Grumbach. Read more

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UPDATE on New York Choral Consortium's  Free Winter Workshop!. NEW TOPIC: Know and Grow Your Audience and Technology Tools That Can Help, plus Stealthy Ear Training -- This Saturday January 10 -- Reserve Now!

UPDATE on New York Choral Consortium's Free Winter Workshop!. NEW TOPIC: Know and Grow Your Audience and Technology Tools That Can Help, plus Stealthy Ear Training -- This Saturday January 10 -- Reserve Now!

NY, NY

Cathy Fischer -... | Education, Rehearsal, Singing, Technique/Tool

New York Choral Consortium is proud to present a day-long workshop on audience development and choral ear training at the Cathedral of St. John the Divine, in NYC, from 9:30 am to 4 pm.  Complimentary breakfast and lunch will be served, providing excellent opportunities to network and mingle with your colleagues from across the choral community. Read more

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NYCC Fall Workshop on Choral Karma – Getting Our Shared Community to Show Up and the Commissioning Process

NYCC Fall Workshop on Choral Karma – Getting Our Shared Community to Show Up and the Commissioning Process

1047 Amsterdam Ave, New York, NY 10025

Cathy Fischer -... | Audiences, Composing/Commissioning

Choral Karma - Getting Our Shared Community to Show Up! Is the marketing process or the idea of social media weighing you down? Don't know where to start or why those things you've tried aren't working? Need to expand your audience past the friends and family market, but don't know how? We all need some NYC "Choral Karma." Our expert clinician will lead a rousing discussion using a unique crowd-sourcing technique for revealing ideas and share expert tips and planning strategies for effective marketing of our choral music concerts here in NYC. Let's figure out how to get our music in the ears and hearts of every New Yorker!  The Commissioning Process   Have you always wanted to commission a new work for your choir, but worried that the process would be daunting or difficult for you or your singers? Let your friends at NYCC set your mind at ease. Hear the stories, the do's and don'ts, and get expert inside tips for successful collaborations between composers and choral conductors. A panel of distinguished artists from all sides of the spectrum will pave the way for your next (or first!) exciting project bringing new music to life for the first time! We'll even include a comprehensive info packet to help you get started! Read more

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The Collegiate Chorale Announces Expansion of Executive Staff: Ted Sperling, Artistic Director; Edward Barnes, Producing Director

The Collegiate Chorale Announces Expansion of Executive Staff: Ted Sperling, Artistic Director; Edward Barnes, Producing Director

New York, NY

emilymt | Professional

THE COLLEGIATE CHORALE Announces An Expansion of its Executive Staff: Ted Sperling, Artistic Director Edward Barnes, Producing Director Join Music Director James Bagwell   and Executive Director Jennifer Collins Read more

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Purcell The Indian Queen

Purcell The Indian Queen

Boston, MA

Handel and Hayd... | Adults/Seniors, Audiences, Awards, Careers, Civic Engagement, Community Outreach, Composing/Commissioning, Conducting, Diversity, Education, Families, General, Impact/Value, Performance, Singing, Symphonic, Venue

H&H presents a program of comedy, romance, intrigue, and beautiful music with this dramatic semi-opera and scenes from other Purcell works. Read more

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Chorus Management Institute  2012

Chorus Management Institute 2012

Indianapolis, IN

Chorus America Staff |

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DeKalb Choral Guild Gala Celebration

DeKalb Choral Guild Gala Celebration

Sandy Springs, GA

DeKalb Choral Guild | Fundraising

Black Tie Gala celebration in support of the DeKalb Choral Guild -your premier community chorus in DeKalb County GA.  Read more

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Fundraiser for The Northern Virginia Chorale

Fundraiser for The Northern Virginia Chorale

12193 Fair Lakes Promenade Dr., Fairfax VA

Susanne Cook | Fundraising

  The Northern Virginia Chorale will have a fundraiser at Barnes and Noble, 12193 Fair Lakes Promenade Dr., Fairfax, VA, on March 17, 2012.  We will be performing between 10 AM and 2 PM.  There will be activities for children:  face painting and bookmark making, and also members will read to the children.  The music and activities will have a St. Patrick's theme.  We appreciate your support at any time that day (and for five days thereafter online) by using our voucher #10683035, which will give the Chorale a percentage of sales. Read more

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Dialogue

Age Discrimination?

Age Discrimination?

Anonymous |

Giving ticket discounts to seniors and students is a widespread practice, but should we be concerned about age discrimination? Read more

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