Management & Governance

Chorus America strengthens the governance, management, marketing, fundraising, and operations of choruses by providing practical tools, templates, training, and strategies for its administrative and board leaders. We track the annual operations of choruses, identify best practices and assessment tools, and help our members build audiences for choral music.

Articles

Get to Know Chorus America’s New President & CEO

Get to Know Chorus America’s New President & CEO

Chorus America Staff | CA News

This March, Chorus America welcomes Catherine Dehoney as the organization’s new President and CEO. Catherine brings a wealth of arts management and fundraising experience to the position—and after years of leading our development efforts, she's no stranger to the Chorus America family! Here she shares some thoughts about choruses today, her first priorities on the job, and why singing is her favorite team sport. Read more

  • Views (2,110)
  • Favorites (0)
  • Comments (0)
Empower Your Board for Fundraising Success

Empower Your Board for Fundraising Success

Susan Howlett | Fundraising, Management/Leadership

A clear development strategy turns reluctant board members into inspired fundraisers. Read more

  • Views (3,699)
  • Favorites (0)
  • Comments (0)
Who’s in Charge Here?

Who’s in Charge Here?

Kelsey Menehan | Composing/Commissioning, Conducting, Governance, Management/Leadership, Performance

For the members of C4: The Choral Composer/Conductor Collective, the answer is “everyone.” Here’s how this “team of maestros” navigates their various roles in the organization. Read more

  • Views (3,884)
  • Favorites (0)
  • Comments (0)
Five Truths about Marketing that May Not Be True

Five Truths about Marketing that May Not Be True

Chorus America Staff | Management/Leadership, Marketing/Public Relations

Chad M. Bauman, arts marketing expert and managing director of the Milwaukee Repertory Theater, looks at some often-repeated “truisms” about marketing. His data-driven advice may surprise you.  Read more

  • Views (2,975)
  • Favorites (0)
  • Comments (0)
Taking It on the Road: Tips for Touring

Taking It on the Road: Tips for Touring

Kathryn Mueller | Governance, Management/Leadership, Operations

Are you considering a first tour for your chorus? Here are more tips from tour companies and choruses for making it the best possible experience for your members and your organization. Read more

  • Views (1,559)
  • Favorites (0)
  • Comments (0)
Travel Tips

Travel Tips

Chorus America Staff | Management/Leadership, Performance

Tour company executives answer questions posed by Chorus America members. Read more

  • Views (2,804)
  • Favorites (0)
  • Comments (0)
Taking It on the Road: Touring for Choruses

Taking It on the Road: Touring for Choruses

Kathryn Mueller | Governance, Impact/Value, Management/Leadership, Operations

Choruses and tour companies share their wisdom about touring. Read more

  • Views (5,698)
  • Favorites (0)
  • Comments (0)
Bucks County Choral Society: How to Get the Most Out of Your Chorus America Membership

Bucks County Choral Society: How to Get the Most Out of Your Chorus America Membership

Kelsey Menehan | Governance, Impact/Value, Management/Leadership, Operations, Research/Data, Strategic Planning

A community chorus finds that the resources needed to grow the organization were just a phone call away. Read more

  • Views (3,396)
  • Favorites (0)
  • Comments (0)
Extreme Makeover: Community Chorus Edition II

Extreme Makeover: Community Chorus Edition II

Kelsey Menehan | Audiences, Civic Engagement, Community Outreach, Diversity, Fundraising, Impact/Value, Innovation, Management/Leadership

For nearly half a century, Voices of Omaha has presented annual performances of Handel's Messiah without admission charge. In 2010, artistic director Edward B. Hurd laid out a challenge and a path forward: “We can do even more for our community.” Part II of this two-part series explores how the chorus exponentially increased its development efforts and shares "words to the wise" learned through experience. Read more

  • Views (2,270)
  • Favorites (0)
  • Comments (0)
Extreme Makeover: Community Chorus Edition I

Extreme Makeover: Community Chorus Edition I

Kelsey Menehan | Audiences, Civic Engagement, Community Outreach, Diversity, Impact/Value, Innovation, Management/Leadership

For nearly half a century, Voices of Omaha has presented annual performances of Handel's Messiah without admission charge. In 2010, artistic director Edward B. Hurd laid out a challenge and a path forward: “We can do even more for our community.” Part I of this two-part series takes a look at the chorus's image makeover and efforts to attract a younger and more diverse community. Read more

  • Views (4,011)
  • Favorites (0)
  • Comments (0)

Resources

Email Marketing Makeover

Email Marketing Makeover

admin_ca | Marketing/Public Relations

Email has the highest ROI of any digital marketing channel. Are you maximizing your campaigns to drive open rates and conversions? Learn how to get more engagement and click-throughs, as well as best practices for email design, subject lines, segmenting lists, behavior-based sending, and the basics of email automation. You will walk away with actionable knowledge to implement at your organization right away. Read more

  • Views (212)
  • Favorites (0)
  • Comments (0)
Making the Ask

Making the Ask

admin_ca | Fundraising

Does soliciting donors create stress, invoke fear, or cause anxiety? Learn some easy steps as well as "do's and don'ts" to ensure your fundraising campaign is a huge success! You will be armed with tried-and-true techniques and a fundraising philosophy that will make you comfortable with masking the ask. This session is for people of all roles and will be particularly helpful for staff and Board members who want to transform your chorus and realize your organization's artistic and educational goals. Read more

  • Views (228)
  • Favorites (1)
  • Comments (0)
Picking the Right Software for Your Chorus

Picking the Right Software for Your Chorus

admin_ca | Technology

With dozens of options for database software, features and pricing plans to sort through, how do you choose the right system for your organization? Learn how to select your software with confidence using a proven process. Idealware will cover how to evaluate your organization's needs, assemble a software selection team, sort through your options, review and test the software, and manage a smooth implementation. Whether you are considering your very first donor management system, or you hope to switch in the next year, you'll save yourself a lot of headaches by following these best practices Read more

  • Views (297)
  • Favorites (0)
  • Comments (0)
Using Social Media to Engage Your Audiences

Using Social Media to Engage Your Audiences

admin_ca | Audiences, Social Media

Are you looking for the right social media mix for your chorus? Perhaps you have a Facebook, Twitter, Instagram, etc. account set up, but need some help using these platforms to effectively engage your audiences and support your chorus' mission. Join Anne Longmore, director of marketing at the Toronto Mendelssohn Choir and a public relations professor at Humber College to discuss strategies and goals so that you can reach the people you need to reach without falling down the social media rabbit hole. Read more

  • Views (308)
  • Favorites (0)
  • Comments (0)
Building A Development Plan

Building A Development Plan

admin_ca | Strategic Planning

A strong development plan can help map out your chorus’s fundraising strategy for the whole year. Development specialists Shayla Hines from Chorus America and Emma Moores from The Washington Chorus will walk you through the fundamentals of creating a plan that sets your organization up for success. In this hands-on webinar, you’ll work through a template in real-time, walking away with a first draft that can help you build a year-long plan. If this is your first time building a plan, or you just need a refresher of the basics, this is a session you won’t want to miss! Read more

  • Views (487)
  • Favorites (1)
  • Comments (0)
Permissions and Licensing

Permissions and Licensing

admin_ca | Legal/Licensing

Securing the rights to perform, commission, record or distribute music is an enduring and evolving landscape for choruses. Composer Abbie Betinis will explain each of the different types of rights relevant to choruses, how to secure those rights, their importance to composers, and how evolving technology plays a role. Read more

  • Views (545)
  • Favorites (1)
  • Comments (0)
Singer Information Form

Singer Information Form

Chorus America Staff | General, Operations, Performance, Sample/Template, Singing

Use this singer information form template to gather information during the audition process.  Read more

  • Views (2,108)
  • Favorites (0)
  • Comments (0)

Events

National Chorale’s 50th Anniversary Online Auction

National Chorale’s 50th Anniversary Online Auction

Michelle Tabnick PR |

Bidding is now open at www.nationalchorale50thanniversary.org  Read more

  • Views (215)
  • Favorites (0)
  • Comments (0)
Works & Process at the Guggenheim presents Open Rehearsal: Steve Reich and Ensemble Signal

Works & Process at the Guggenheim presents Open Rehearsal: Steve Reich and Ensemble Signal

1071 Fifth Avenue, New York, 10128

Michelle Tabnick PR | Conducting

  Works & Process at the Guggenheim presents Open Rehearsal: Steve Reich and Ensemble Signal on Tuesday, October 17, 2017 at 7:30pm. Read more

  • Views (435)
  • Favorites (0)
  • Comments (0)
Cathedra

Cathedra

McLean, VA

Alison Combes | Performance

Cathedra in concert at Saint Luke Catholic Church in McLean, VA.  www.singcathedra.org Read more

  • Views (340)
  • Favorites (0)
  • Comments (0)
Autumn Rhapsody

Autumn Rhapsody

New York, New York

melodianyc | Performance

  Vivaldi's Magnificat, as originally performed by women's voices Dvořák's Largo, part of NY Phil 175th Anniversary New World Symphony U.S. Premiere of Seven Blake Songs by Rudi Tas NY Preimere of Ütle Sina (Tell Me) by Tonu Kõrvits  Read more

  • Views (556)
  • Favorites (0)
  • Comments (0)
Joy! Christmas in the Basilica

Joy! Christmas in the Basilica

2333 S. 6th St. Milwaukee, WI 53215

Bel Canto Chorus | Audiences

This ever-popular event, named to the Milwaukee Journal Sentinel’s “Fifteen Top Holiday Concerts in Milwaukee” list in 2015, will once again fill the Basilica of St. Josaphat.  Performed by Bel Canto and accompanied by Kevin Bailey on the organ and Stained Glass Brass, this year’s concert includes the premiere of a work by Christian Ellenwood along with the traditional carols and songs of the season that people have come to know and love.  Make this annual experience part of your holiday tradition. Read more

  • Views (1,292)
  • Favorites (0)
  • Comments (0)
THE MUSIC OF DAN FORREST

THE MUSIC OF DAN FORREST

Seventh Avenue and 57th Street, New York, New York

andrea@DCINY.org | Adults/Seniors, Audiences, Children/Youth, Community Outreach, Composing/Commissioning, Conducting, Families, Government/Policy, Health, Impact/Value, Management/Leadership, Marketing/Public Relations, Networking, Participation, Performance, Professional, Recruitment, Rehearsal, Repertoire, Schools, Science, Singing, Social Media, Symphonic, Venue

DCINY proudly presents a concert of works by visiting composer Dan Forrest. Requiem for the Living is a lush five-movement exploration of life, love, loss, and renewal, for orchestra and choir. The work will be performed by the Distinguished Concerts Orchestra and Distinguished Concerts Singers International, led by Associate Artistic Director and Conductor, Dr. James M. Meaders. The rest of the all-Forrest program will be conducted by Jo-Michael Scheibe of USC Thornton School of Music. Read more

  • Views (1,727)
  • Favorites (0)
  • Comments (0)
MasterVoices Announces Appointment of New Co-Chairs of the Board of Directors: Jewelle Bickford and Deborah Stiles

MasterVoices Announces Appointment of New Co-Chairs of the Board of Directors: Jewelle Bickford and Deborah Stiles

115 E. 57th St, 11th Floor, NYC 10022

emilymt |

  MasterVoices announces the appointment of two new Co-Chairs of its Board of Directors, Jewelle Bickford and Deborah Stiles, to succeed its former Co-Chairs, Susan Baker and George Grumbach. Read more

  • Views (778)
  • Favorites (0)
  • Comments (0)
UPDATE on New York Choral Consortium's  Free Winter Workshop!. NEW TOPIC: Know and Grow Your Audience and Technology Tools That Can Help, plus Stealthy Ear Training -- This Saturday January 10 -- Reserve Now!

UPDATE on New York Choral Consortium's Free Winter Workshop!. NEW TOPIC: Know and Grow Your Audience and Technology Tools That Can Help, plus Stealthy Ear Training -- This Saturday January 10 -- Reserve Now!

NY, NY

Cathy Fischer -... | Education, Rehearsal, Singing, Technique/Tool

New York Choral Consortium is proud to present a day-long workshop on audience development and choral ear training at the Cathedral of St. John the Divine, in NYC, from 9:30 am to 4 pm.  Complimentary breakfast and lunch will be served, providing excellent opportunities to network and mingle with your colleagues from across the choral community. Read more

  • Views (2,006)
  • Favorites (0)
  • Comments (0)

Dialogue

Age Discrimination?

Age Discrimination?

Anonymous |

Giving ticket discounts to seniors and students is a widespread practice, but should we be concerned about age discrimination? Read more

  • Views (2,340)
  • Favorites (0)
  • Comments (0)