Strategic Planning

'Music Director Transition' Tool: Action Plan Matrix

A worksheet to help choruses plan for founding artistic leadership transitions.

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'Music Director Transition' Tool: 3 Key Transition Questions

Questions to answer as you begin a founding music director transition.

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'Music Director Transition' Tool: Where to Publicize the Search

A list of chorus- and arts-specific job boards.

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'Music Director Transition' Tool: Readiness Quiz

Is your chorus ready for a founder transition? This 9-question quiz will help you determine the answer.

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'Music Director Transition' Tool: Building Your Search Budget

Searching for new artistic leadership requires its own budget. This list of income and expense considerations will help.

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'Music Director Transition' Tool: Determining Your Organizational Direction

Thirteen questions to help determine the future of the chorus when an artistic founder transition is imminent.

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'Music Director Transition' Tool: Annual Employee Performance Evaluation Guidelines

Ten helpful guidelines to help establish a healthy annual performance review process for the music director of your chorus.

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'Music Director Transition' Tool: 4 Tips for Building Your Board

A founder transition requires strong leadership from the board. Is your board ready?

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Get Your Story Straight

A Brand Audit Can Help

It's important for a chorus to convey messages through marketing communications that are consistent with the brand conveyed through its musicmaking. A periodic brand audit—conducted either by a consultant or done yourselves following the simple steps below—will help bring you into alignment.

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When an "Elevator Speech" Isn't Enough

A mission statement that articulates not just who you are but why you matter will help your chorus stand out in the eyes of potential singers, audiences, and donors.

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