Audiences

Articles

Six Essential Steps for Evaluating Your Chorus’s Education Program

Chorus America Staff | Audiences, Civic Engagement, Community Outreach, Education, Evaluation, Impact/Value, Marketing/Public Relations, Research/Data, Schools

Your chorus has created and launched an exciting education program. How will you measure its effectiveness? Kimberly Meisten of VocalEssence and David Myers of the University of Minnesota School of Music presented some winning ideas at the 2012 Chorus America Conference. Read more

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Choral Music on the Radio

A New Blend

Don Lee | Audiences, Impact/Value, Performance, Repertoire, Technology

Today's radio programmers are moving past the bad rap of early research and experimenting with a richer mix of choral and vocal music. Read more

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Member Spotlight: Anne Sears and Westminster Choir College

Chorus America Staff | Audiences, Civic Engagement, Community Outreach

Anne Sears, director of external affairs at Westminster Choir College of Rider University, tells Chorus America's president & CEO Ann Meier Baker about a special audience participation project during this year’s choir tour. Read more

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Building Audiences Today

Six Sure Strategies for Effective Marketing and Ticketing

Mark Shugoll | Audiences, Diversity, Marketing/Public Relations, Research/Data, Social Media

How can choruses stay competitive in the quest for audience in a fast-changing world of busy lifestyles, cultural glut, home theaters, and web-based entertainment options? And how do we make the face of our audience younger and more colorful? Here are six strategies gleaned from recent research in arts marketing. Read more

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Singing in Tune

Chloe Veltman | Audiences, Health, Performance, Rehearsal, Science, Singing

The anatomy of choral intonation and techniques for improving it. Read more

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From Score to Seat

A Composer and Her Audience

Gabriela Lena Frank | Audiences, Composing/Commissioning, Diversity, Families, Innovation, Profile

Composer Gabriela Lena Frank explores the evolving relationship with her audience, beginning with her doting parents. Read more

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Guerilla Concerts

Susan Swaney | Audiences, Community Outreach, Innovation, Marketing/Public Relations

Singing is an anywhere, anytime activity in many parts of the world. There, it's not something you go to—it's something you are. What if we took music out into the world rather than always asking people to come to it? One ensemble endeavors to do just that by taking choral music to the most unlikely places. Read more

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Get the Media Attention Your Chorus Deserves

Kathy Bonk | Audiences, Marketing/Public Relations

Getting the word out to your local media is one of the best ways to ensure that arts patrons and the public know about the good work your chorus is doing. Here are tips for getting your chorus activities and performances noticed. Read more

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The Crowd Snores

Brian Kellow | Audiences, Community Outreach, Innovation, Marketing/Public Relations

Are we chasing audiences with marketing and theatrics at the expense of real engagement? Some observations and lessons from the world of opera. Read more

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The Shifting Sands of Demand

Trends in Arts Audience Behaviors

Alan Brown | Audiences, Community Outreach, Innovation, Marketing/Public Relations, Performance, Research/Data, Social Media

Drawing on a wide range of arts industry research and his own observations about the larger environment in which arts groups operate, Alan Brown shares six interrelated macro trends affecting audience behaviors and demand for arts programming. Read more

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Resources

The Choral Works of Hamish MacCunn (1868–1916)

Jennifer Oates | Audiences, Composing/Commissioning, Conducting, History, Performance, Repertoire, Research/Data, Singing

This issue provides insight into the music of Hamish MacCunn, Scottish romantic composer, conductor, and teacher. Jennifer Oates gives us a complete listing of MacCunn's choral works, including audio file examples. Read more

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Chorus America Research Memo

NEA's 2008 Survey of Public Participation in the Arts

Chorus America Staff | Audiences, Civic Engagement, Government/Policy, Impact/Value, Participation, Research/Data

Chorus America illustrates how the National Endowment for the Arts' release of a research memo to the 2008 Survey of Public Participation in the Arts relates to the 2009 Chorus Impact Study. Read more

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The Jubilee Songs of 1872 and 1884: Reconciling Reconstruction(s)

Chorus America Staff | Audiences, Diversity, History, Research/Data

American Choral Review 53.1 Read more

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Chorus Operations Survey Report (2010)

Roland Kushner | Audiences, Finance, Governance, Marketing/Public Relations, Operations, Research/Data, Technique/Tool

The 2010 survey reports on operations data from the 2008-2009 season. An excellent benchmarking tool. Read more

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Shifting Sands of Demand

Alan Brown | Audiences, Marketing/Public Relations, Research/Data, Social Media

Alan Brown, principal of WolfBrown, presented these research findings and strategies for audience development at the 2010 Conference. Read more

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Conference Keynote Speech: There Are No Crises

Russell Willis ... | Audiences, Finance, Fundraising, Governance, Innovation, Management/Leadership

A speech by Russell Willis Taylor of National Arts Strategies that addresses ways to turn times of organizational and environmental crisis into growth and creative thinking opportunities. Delivered at the 2010 Conference. Read more

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Events

San Gabriel Valley Choral Company Presents "Tell It!"

Pasadena, CA 91101

San Gabriel Val... | Adults/Seniors, Audiences, CA News, Community Outreach, Conducting, Performance, Repertoire, Singing

The San Gabriel Valley Choral Company presents a concert entitled “Tell It!” Complete with soloists and instrumentalists, this rousing concert features folk songs, spirituals, and American classics by Aaron Copland, Stephen Foster, and more. Tickets are now available at the cost of $9 to $15 for two performances: June 8 at 6:15 p.m. at First Presbyterian Church of Monrovia and June 15 at 5:00 p.m. at All Saints Church in Pasadena. More information can be found at www.choralcompany.org or by calling 626-579-2433. Read more

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A Boy Called King

100 Northern Ave., Boston, MA, 02210

Ileana Maria | Audiences, Children/Youth, Community Outreach, Composing/Commissioning, Diversity, Performance, Singing

World Premiere: "A Boy Called King" is a turbulent love story exploring many interesting themes. Daniel Roumain is the composer, and the Institute of Contemporary Art/Boston is hosting the performance. Read more

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Breath of Inspiration: An evening of Gospel, Classical, Jazz and More!

111 S Grand Ave. Los Angeles, CA 90012

iris@DCINY.org | Adults/Seniors, Audiences, Children/Youth, Composing/Commissioning, Conducting, Diversity, Education, Families, General, Marketing/Public Relations, Participation, Performance, Repertoire, Schools, Singing, Symphonic, Venue

An evening of triumphant music! Members of Toronto Youth Wind Orchestra, Atlanta Youth Wind Symphony and Gwen Wyatt Chorale (CA) provide an entertaining palette of unique genre-bending sounds. From Gospel to Classical, these passionate, energetic artists perform with a supreme gusto and enthusiasm that is sure to delight and entertain audiences of all ages and tastes. Read more

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Choral Arts presents Life Stories: The Choral Music of Eric Barnum

Seattle, WA

Choral Arts | Audiences, Children/Youth, Community Outreach, Composing/Commissioning, Conducting, Education, General, Performance, Repertoire

An extraordinary concert devoted to the luminous harmonies and deep spirituality of one of America's foremost choral composers, Eric Barnum. This program features many of Barnum's most alluring works and includes the Seattle premiere of "Human Heart", performed as a combined finale with six exceptional student choirs. During the evening, Choral Arts will also premiere "Chronologic", its annual Finding Your Voice poetry contest commission. For more information visit: http://www.choral-arts.org/concerts/life-stories.html Read more

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IT'S OUR PARTY! A SWEET/SASSY 16 PARTY

200 South Grand Ave, Los Angeles, CA

Vox Femina Los ... | Adults/Seniors, Audiences, CA News, Children/Youth, Civic Engagement, Community Outreach, Composing/Commissioning, Conducting, Diversity, Education, Families, General, Performance, Schools

MISSION: Vox Femina Los Angeles gives women voice through the performance of quality choral literature. Diverse in culture, age, race, belief and sexual identity, we are a chorus committed to commissioning new works and raising awareness about issues that affect us as a family of women. Through music, we aim to create a world that affirms the worth and dignity of every person. Read more

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Voce Chamber Singers presents "Summertime..."

432 Van Buren Street, Herndon, Virginia

Joan Winter Skerritt | Adults/Seniors, Audiences, Families, Performance, Repertoire, Singing

Voce welcomes the sultry months with a concert featuring the summer section of Haydn's “The Seasons” along with selections by Gershwin, Brubeck, Piazzolla and many more, all with a summertime theme. Read more

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Voce Chamber Singers presents "Summertime..."

Reston, Virginia 20191

Joan Winter Skerritt | Adults/Seniors, Audiences, Families, General, Performance, Repertoire, Singing

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Dark Eyes/New Eyes: A Journey in Armenian Music

New York City

emilymt | Audiences

Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:Cambria;} Perspectives Ensemble and Judson Arts present: Dark Eyes/New Eyes: A Journey in Armenian Music Thursday, May 16, 2013 at 7PM Judson Memorial Church – 55 Washington Square South, New York City The concert is free of admission charge. A reception for the artists and audience follows. Read more

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Choral Journey to the East

5 Thomas Circle, NW Washington, DC 20005

Children's Chor... | Audiences, Children/Youth, Families, Performance, Repertoire, Venue

Join Children's Chorus of Washington, the finest children's chorus in our nation's capital, on its "Choral Journey to the East" on Sunday, May 12 at 4:00pm at National City Christian Church. The concert will feature all CCW's ensembles joined by Erhu and Guzheng players, for a program of songs from various countries in East Asia. Read more